This brand was created for a luxury residential development in Beverly Hills, CA. A focus on wellbeing and reconnection with nature was central to the design of this residential offering, from the plant-saturated exterior to the floor to ceiling windows throughout the building. With a clean and minimal, yet textured and dynamic aesthetic, the branding was intended to evoke a sense of luxury that occurs through elegant integration with nature, standing in contrast to the aesthetic of many offerings in the area which promote an ideal of excess and dominion over nature.